Our century, which began and has developed under the insignia of industrial civilization, first invented the machine and then took it as its life model.
We are enslaved by speed and have all succumbed to the same insidious virus:
Fast Life, which disrupts our habits, pervades the privacy of our homes and forces us to eat Fast Foods. To be worthy of the name, Homo Sapiens should rid himself of speed before it reduces him to a species in danger of extinction. A firm defense of quiet material pleasure is the only way to oppose the universal folly of Fast Life. May suitable doses of guaranteed sensual pleasure and slow, long-lasting enjoyment preserve us from the contagion of the multitude who mistake frenzy for efficiency.
Our defense should begin at the table with Slow Food. Let us rediscover the flavors and savors of regional cooking and banish the degrading effects of Fast Food. In the name of productivity, Fast Life has changed our way of being and threatens our environment and our landscapes. So Slow Food is now the only truly a progressive answer. That is what real culture is all about: developing taste rather than demeaning it. And what better way to set about this than an international exchange of experiences, knowledge, projects?
Slow Food guarantees a better future. Slow Food is an idea that needs plenty of qualified supporters who can help turn this (slow) motion into an international
movement, with the little snail as its symbol.
The first Slow Food club in Bulgaria called “Old Town Plovdiv” was established in November 2004 at Hebros restaurant. It’s a branch of the international Slow Food movement (www.slowfood.com) founded in 1986 at a small restaurant in Bra, Italy.
Slow Food events are regularly organized at Hebros restaurant. The idea is barely known Bulgarian products to become popular.
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We are introducing our new project "Regional Wine"! The main goal of